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Why less costs more – Tips for avoiding big bills

by Gill Booles | Nov 26, 2009 | Editing, Freelancing, Marketing, Proofreading

The psychology of the supermarket shop sometimes seeps into the mind of a client. We’re used to going in to pick up a toilet roll and waddling to the car with enough BOGOF rolls to insulate the attic. But getting more for our marketing pound doesn’t necessarily mean...

Seen any good films…sorry…UFOs recently? The persuasive powers of content

by Gill Booles | Aug 17, 2009 | Editing, Print

Someone once told me I was suggestible. And I believed them. A couple of Christmases ago a friend was commissioned to write a New Years resolution piece for a national paper. She was to write about her attempt to give up smoking. Come 1 January she would be giving up...
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Recent posts

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Member of The Professional Copywriters’ Network

Recent work

Ollie & Forbes – Website copywriting

NHS Health Scotland campaign

National Confidential Forum

Mearns & Company – writing award entry

McFelder Translations

Contact Gill Booles

35 Inveresk Village
Musselburgh
EH21 7TD
Mobile 07752 975189
Tel 0131 620 2334

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