Past perfect content. Why it’s all just a little bit of history repeating

Posted by on Dec 31, 2012 in Communication, Digital, Marketing, Print, Self-publishing, social media, Website |

You look back.  You look back to the start of the year when plans were being drawn up. Back when it all seemed so simple. It is simple. Well no perhaps that’s a tad simplistic, if ‘it’ is life. I’m not a lifestyle guru. There are many other blogs which will promise that life should be simple. I’m just offering you hope, to shape your content in the New Year. Content is simple. Stop over analyzing. Or rather make sure you analyse the right...

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Are you babysitting the people who are supposed to make your life easier?

Posted by on Sep 10, 2009 in Freelancing |

This is the only industry where we don’t set the price. The client tells us how much they are prepared to spend and we freelancers respond. Let me put it another way. You wouldn’t go to a plumber and say ‘I want to pay between £500 and £2K, how much would a new bathroom cost?’. And so getting hired comes down to guessing what hourly cost the client has in mind. And some clients are looking for the cheapest option. But look at the price you may...

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Created by The Nth Degree Marketing & Design, Edinburgh