Attack of the feature creep

Posted by on Oct 29, 2010 in Project management |

Feature creep is the tendency for anything complicated to become even more complicated because people keep saying ‘wouldn’t it be nice, wouldn’t it be even better if it had this feature too…’. Also known as is a tendency for a project’s requirements to increase during development, leading to features that weren’t originally planned and resulting in a risk to product quality or schedule. Feature creep may be driven by a client’s growing ‘wish...

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April = March + new budget to spend. How to hire the best people to work on your new campaign

Posted by on Mar 30, 2010 in Freelancing |

April brings new beginnings. It brings the new financial year which in turn brings new budgets to spend, particularly in the public sector. With the prospect of new campaigns on the horizon, here are some points to consider if you’re thinking about commissioning a writer Budget. Do you have money for this project? Do you need to wait for the budget to settle down, for a clear picture of exactly who bid for what and got it, and whether budget...

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How to save time and money when hiring a freelancer

Posted by on Mar 3, 2010 in Freelancing |

Who hasn’t had to bring in some external help to meet a tight deadline at one time or another? If you’ve never done it before it can be a daunting prospect. Here are my top tips for bringing a freelancer on board, painless and effortlessly Preparation.  Before you make an approach, do your preparation. Do you have the authority to hire a freelancer and a budget, have you identified a specific need and what are your timescales? Get to know your...

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Booles rules for seasonal success

Posted by on Jan 20, 2010 in Freelancing, Marketing |

Work, like the seasons, tends to follow a certain pattern. In the public sector, January is all go. There’s pressure to spend budgets by the end of the financial year, projects are reaching the end of their production cycle and there’s proofreading galore to get publications to print, not to mention final stage testing for websites. Surviving this quarter is no mean feat, but understanding the seasons of your work cycle can make your life much...

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Why less costs more – Tips for avoiding big bills

Posted by on Nov 26, 2009 in Editing, Freelancing, Marketing, Proofreading |

The psychology of the supermarket shop sometimes seeps into the mind of a client. We’re used to going in to pick up a toilet roll and waddling to the car with enough BOGOF rolls to insulate the attic. But getting more for our marketing pound doesn’t necessarily mean volume. Less often costs more. Because it’s much harder to come up with the three words that epitomize your brand (Coke Is It or Nike’s Just Do It), than it is to write a guide to...

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