Doing business abroad – writing for Alibaba, Amazon and beyond

Posted by on Sep 17, 2014 in Blog, Communication, translations, Website |

Many are asking should you invest in Alibaba as the Chinese internet trading company heads towards a float on the New York Stock Exchange. If the question you’re asking is Ali-what? then read on. E-commerce is more than eBay and Amazon. Don’t limit yourself to Western platforms if you have international trading ambitions, adopt a global mindset. Alibaba is China’s answer to eBay, and surpasses both Amazon and eBay globally. Meanwhile

Read More

Why an eBay listing may be my greatest legacy

Posted by on Feb 19, 2013 in Content, Marketing, Writing style |

I will leave behind a lovingly crafted product listing for a coffee machine. Feel free to use it. A quick copy and paste should do the job. No, no, I insist. Please go ahead. Be my guest says Gill Booles. Once I’ve joined the coffee grounds, it’s likely to be my greatest legacy. My words will live on in countless active listings in cyberspace. You see I couldn’t bring myself to lift the manufacturer’s descriptor or another eBay listing. Copy...

Read More

Created by The Nth Degree Marketing & Design, Edinburgh