by Gill Booles | Nov 19, 2013 | Blog, Content, Print, production
Contents pages are the magazine equivalent of the appendix, a part that we no longer need. Evolution from print to digital has made this part of a publication redundant. It’s easier to navigate a digital title from the thumbnail grid showing all the pages laid out in...
by Gill Booles | Feb 12, 2013 | Website
For this copywriter the beauty of websites is that they’re so easy to update. Accepting changes to her copy after handover is perhaps harder. Submit samples of your work, it says. No problem. And then my fingers freeze over the keyboard. Faced as I am with the ‘box of...
by Gill Booles | Oct 27, 2010 | Digital, Print, Website
This article first appeared on Enterprise Nation: a free resource to help you start and grow your business at home. Doing business today means customers never have to see a piece of paper. Companies make their products available on the website rather than a catalogue....