Writing big announcements – telling employees about Brexit

Posted by on Jun 22, 2016 in Blog, Communication |

How to announce the Brexit to your employees, or any big news likely to lead to uncertainty? Big announcements in business can benefit from having a writer on your team, here’s how: By defining the message. The Corporate Communications or HR team will have held briefings in the run up to any business-critical decision. A stack of Powerpoint slides can be gold dust, immediately making clear the position taken by each side – the key messages to...

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Why we’re all living in a post-fact world

Posted by on May 3, 2016 in Blog, Interviewing |

The move to even shorter news cycles can only mean one thing: less time to check the facts. I don’t envy those reporting on Brexit or the US Presidential campaign, where you’re always one step behind; broadcast news often lags even further behind. I’ve been a fact-checker for business publications where you’re often running up against a tight deadline, but that’s nothing compared to live interviews for broadcast news. Politicians get to express...

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